Don’t Just Get Seen. Give Customers a Reason to Act.

The incentive should support the buying decision — not replace the value of the advertiser’s product or service.

Own Your Radius.

One market strategy across places, outdoor and digital

Combine physical placements, outdoor media and eligible digital channels around the places your customers live, shop, commute and spend time. Each campaign gets a response path and reporting that fit it.

Going after a competitor's customers? Radius Conquest is our audience and competitive-area strategy. Compare all solutions

1. 01

   Find

   Map the advertising environments surrounding your customers.

2. 02

   Create

   Develop a message, offer, and visual concept suited to the audience and environment.

3. 03

   Reach

   Place the campaign inside the locations and media your customers encounter.

4. 04

   Motivate

   Give the customer a clear reason and specific action to take.

5. 05

   Measure

   Use QR codes, claim paths, links, calls, and available engagement signals to measure observable response.

Right Place. Right Message. Right Incentive. Measurable Action.

Availability, redemption terms, fees, eligibility, travel requirements, and program conditions vary by reward provider and must be disclosed clearly in the final campaign.

Incentives connect to capture and retention in Radius Engage™.

Illustrative campaign concept. Final creative, incentive, placement and terms are customized for each advertiser and media environment.

Questions we hear most

Local advertising near you, answered

What is incentive advertising?

Incentive advertising pairs a placement with a specific reason to act — a compelling message, a clear call to action, and an incentive such as a complimentary consultation, introductory offer, or customer reward. AdRadius IQ plans the placement and the response path together, so visibility comes with a next step attached.

What are AdRadius IQ Incentive Display Ads™?

Incentive Display Ads™ are place-based ads that combine creative, an offer, a QR response path, and a mobile claim experience within the same ad space. Scans, claims, and follow-up actions can be tracked back to the individual placement.

Does using incentives mean discounting my prices?

No. Discounting lowers the price of your product or service. Incentive marketing adds value around the response — for example a complimentary consultation, a service upgrade, or an eligible customer reward — giving customers another reason to act while your core pricing stays intact.

How do I find local advertising near me?

Enter your business and a city, state or ZIP. AdRadius IQ maps the place-based advertising inside a 1 to 25 mile radius — grocery stores, gyms, pharmacies, retail and digital screens — and shows how many ad positions are available, the shopper counts and the estimated impressions for each location.

Is grocery store advertising near me available for a small business?

Usually, yes. Grocery advertising is sold by the store, so a single-location business can advertise in the two or three supermarkets closest to its customers rather than buying a whole market. Search your ZIP to see how many grocery placements are open around you.

Why don't search results show the store names?

Results show location type, distance, available ad positions, shopper traffic and impressions so you can compare options. Venue names, exact addresses and pricing are released privately in your proposal once you share contact details — that keeps the inventory data accurate and lets us confirm availability before you commit.

What does a local advertising proposal from AdRadius IQ include?

The full details for each placement you selected: venue name, format, number of positions, flight dates, confirmed pricing and the incentive or engagement options that fit your objective. There is no public rate card and no obligation to book.

How is media selected for my campaign?

We start with your business location, the area your customers come from and your goal. Then we map the placements in that area. Each one is marked as verified, potential or unavailable/unknown. We recommend the formats that best fit your customers' routine and the response you want.

Why do availability and pricing need confirmation?

Media owners' inventory and rates change often. So we don't publish a national rate card. We check availability, dates and pricing with each media owner first, then put confirmed details in a private proposal.

Can I start with just one format?

Yes. Many businesses start with one type, such as grocery placements or a digital billboard, and add more later. Radius Everywhere is there if you want a coordinated mix. You don't have to use it.

How is Radius Everywhere customized?

We pick each layer for your trade area and goal: Neighborhood Presence, Market Presence and Digital Reinforcement. The mix, weighting and timing change from campaign to campaign.

What can campaign reporting show, and what can't it?

Reporting can show what was delivered. When a campaign includes a response path, like a QR code, claim or redemption, it can also show those actions. Not every format supports QR codes or tracking of individual people. Outdoor and some digital channels are usually reported as delivery or modeled audience. We tell you which applies before you book.